TORONTO, ONTARIO, January 7, 2019– Enthusiast Gaming Holdings Inc. (“Enthusiast” or the “Company”) (TSXV: EGLX), announces that the Company has scheduled a conference call at 3pm EST on January 7, 2019 to discuss the acquisition of The Sims Resources (“TSR”) previously announced this morning (see release here). Individuals will have the opportunity to participate in a Q&A session with senior management of Enthusiast regarding the acquisition. Conference call details are as follows:

Enthusiast Gaming Conference Call

Date of call: January 9, 2018
Time of call: 5:00 PM Eastern Time

US/CANADA Participant Toll-Free Dial-In Number:            (866) 691-5896
US/CANADA Participant International Dial-In Number:    (409) 216-0841
Conference ID:                                                                             5661438

Enthusiast also announces that it has engaged Native Ads Inc. (“Native Ads”) to provide and manage a comprehensive digital media marketing campaign for the Company.

The Company has entered into an eight (8) week programmatic digital advertising campaign for a total cost of C$150,000. The campaign includes, but is not limited to: content creation, web development, media buying and distribution, advertising development, and campaign reporting and optimization. A budget of C$112,500 from this payment will be allocated for digital advertising, paid distribution, and media buying and C$37,500 will be allocated for consulting, managed services and management fees over the campaign period. Neither Native Ads nor any of its directors and officers own any securities of the Company.

About Native Ads

Native Ads is a full service ad agency, that owns and operates a proprietary ad exchange with over 80 integrated SSPs (supply side platforms) resulting in access to 3-7 billion daily North American ad impressions.

About Enthusiast

Founded in 2014, Enthusiast is the fastest-growing online community of video gamers. Through the Company’s unique acquisition strategy, it has a platform of over 80 owned and affiliated websites and currently reaches over 75 million monthly visitors with its unique and curated content. Enthusiast also owns and operates Canada’s largest gaming expo, Enthusiast Gaming Live Expo, EGLX, (www.eglx.ca). Over 30,000 people attended EGLX in October 2018. For more information on the Company, visit www.enthusiastgaming.com.

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